Resonate with your guests down to the last detail with coffee.
Overview: From the lobby to the room to the dining hall, the coffee in front of your patrons should not only energize them, it should also tell your brand’s story, bringing it to life in a way that authentically resonates.
Campfire Coffee has the capacity to make a custom roast/blend to match your clientele’s preferences and create packaging that is “instagrammable” and engages them. We also operate a mobile coffee cart service that can be made available for events or as a permanent installation at your property. All the while, you’ll be lowering your property’s carbon footprint by serving the only coffee that is fossil fuel free. That’s right, Campfire Coffee is the only renewable resource/fossil fuel free coffee roaster in the US. We roast over a campfire, we plant trees.
Execution: Does your property have a cool backstory? Maybe it was founded by a colorful character or sits on land with rich history. Maybe like us, your property is outdoor-centric with an eye towards good environmental stewardship. Whatever it is that makes your property unique, we can utilize the moments your patrons are enjoying a cup of coffee to bring them deeper into your world collaboratively instead of disruptively.
Goal/KPI: Increase earned media and user generated content organically.
Why this matters: Our hotel partners from across the Pacific Northwest serve roughly 20,000 cups of coffee to guests on average and we know from our own coffee house the average sit down customer sits with a cup of coffee for 12 minutes on average.
That equates to 240,000 minutes or 4000 hours where guests can be engulfed in your property’s brand in a sensory way. The look, taste and story of your property should be centerstage and making life long fans.
Make those same guests ambassadors with custom gear.
Overview: You probably already have a gift shop with cute goodies inside. With Campfire Coffee, you can add more attractive items and more margin per item. We press most mugs, t-shirts and hoodies in house from our Tacoma facility and working with your creative team, we can design items that YOU want with little to no minimums that will allow your guests to take a piece of their experience home with them.
Execution: Coordinate Campfire’s marketing team with The Mariners’s PR team on traditional media campaign.
Goal/KPI: Increase margin per item and allow for more flexibility in your inventory across price points. Anything from a mug, to apparel. We can get it done.
Why this matters: Who doesn’t want more margin?!